Money Isn’t The End Game

Assign a purpose to your dollars.

Hold up! You’re a financial planner and you don’t think that money matters?

Not really. At least, not in and of itself. 

Imagine you have a shed full of tools. You have a lawn mower, a weed whacker, a bag of fertilizer, and a shovel. 

But you don’t have a lawn. 

All of a sudden that shed of tools is useless. That you own all of those great tools means nothing since you have no lawn to use them on.

Until a tool has a purpose, it doesn’t serve you well.

The same thing is true with money. Money doesn’t matter until it has purpose. A dollar is a tool. If you don’t have a purpose for your wealth, it really doesn’t matter how much you’ve saved. 

Don’t get me wrong: I want my clients to build wealth. But what’s even more important is WHY I want them to build wealth. It’s to fund their goals, leave a legacy, and leave a ‘reverb’ imprint on the people around them.

Without goals, there is no purpose. And without purpose, we have a shed full of meaningless tools.

How is your money serving you? 

Let’s talk about that.